Saturday, February 26, 2011

Heather Simco Creates Runway Denim

Heather has always had a love for Fashion Design. In 2008, she created Runway Denim, originally, "Runway for the Rest of Us", an exclusive Denim line that offers Women of all sizes the opportunity to look and feel great in high quality designer jeans. For more information, visit www.RunwayDenim.com

In her teen years Heather struggled with her weight, and in the journey to becoming more fit had difficulty finding jeans that made her look good while working through those fitness goals. Runway Denim was inspired by her journey and many other women she befriended that also found difficulty finding a pair of jeans that fit them no matter where they are in their life goals. The denim is a patented material that allows the jeans to stretch not sag, and offers a wider range of sizes than the average designer denim. These jeans are meant to make every women feel like a beauty queen no matter what their size on the tag says.